A Rack card is a 4" x 9" postcard used for commercial advertising.
Rack Card Usage
These can be seen in stands at hotels, restaurants, convenience stores and tourism sites. They can be a great tool to build awareness for your product or service and attract new customers.
Since these stands are placed in high traffic areas, people seldom view every card. It's important therefore to have strong graphics and images that have great impact and a clever message to make sure your card stands out.
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